BaselineWatch — Privacy Policy

Effective date: June 24, 2026

Contact: baseline@baselinewatch.com

1. Information We Collect

• Account information: name, email, and login credentials.
• Billing information: processed by our payment processor (Stripe). We do not store full payment-card numbers; we receive limited billing metadata (e.g., card brand, last four digits, billing status).
• Usage information: pages viewed, features used, watchlist/ticker selections, device and log data.
• Communications: messages you send us (e.g., support, trial requests).

2. How We Use Information

To provide and operate the Service; process payments and manage subscriptions; provide support; improve and develop the product; ensure security and prevent abuse; and comply with legal obligations.

3. How We Share Information

• Service providers acting on our behalf (e.g., Stripe for payments, cloud hosting, email, and analytics providers).
• Legal/compliance: where required by law or to protect rights and safety.
• Business transfers: in connection with a merger, financing, or acquisition.

We do not sell your personal information.

4. Cookies & Analytics

We use cookies and similar technologies for authentication, functionality, and analytics. You can control cookies through your browser settings.

5. Your Rights

• California (CCPA/CPRA): the right to know, access, delete, correct, and to opt out of sale/sharing (we do not sell).
• EEA/UK (GDPR): the rights to access, rectify, erase, restrict, port, and object to processing.

To exercise any right, email baseline@baselinewatch.com. We will respond as required by applicable law.

6. Data Retention

We retain personal information for as long as your account is active and as needed to provide the Service and meet legal obligations, then delete or anonymize it.

7. Security

We use reasonable technical and organizational measures to protect information. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

8. Children

The Service is not directed to, and we do not knowingly collect information from, individuals under 18.

9. International Users

The Service is operated in the United States; by using it you understand your information is processed in the U.S.

10. Changes & Contact

We may update this Policy; material changes will be posted with a new effective date. Questions: baseline@baselinewatch.com